Brand Diagnostic50 Questions · One Document

Your brand,
defined.

Answer 50 tailored questions. Get a complete Brand Strategy & Design Guidelines document — the kind agencies charge $8,000 for.

Founders already building with Parlante

brand-guidelines-2024.pdf

Part 1 — Brand Strategy

Vision Statement
Mission
Positioning
Target Audience
Archetype
Tone of Voice

Part 2 — Design Guidelines

Primary

#2563FF

Accent

#D6F200

Neutral

#1A2240

Brand Archetype

The Creator

Driven by imagination and originality. Expresses uniqueness through product, service, and communication.

BoldImaginativeAuthenticExpressive

Sample output — your document uses your brand's actual colors and strategy

Three steps.
One document.

01
?

Answer the Diagnostic

50 industry-tailored questions across vision, audience, personality, and visual preferences. Takes about 20 minutes.

02
✦

Approve Your Concept

AI surfaces your brand archetype, mood direction, color palette, and tone. Approve it or tweak until it's right.

03
↓

Download Your Document

A polished, pixel-perfect PDF covering full brand strategy and design guidelines. Ready to hand to any designer or agency.

What you get

Everything a brand
agency would write.

Agencies charge $5,000–$15,000 for this. Parlante delivers the same strategic rigour in one session — for $79.

Get My Document — $79
◎Vision Statement
◉Mission Statement
▲Brand Positioning
◈Target Audience Profile
✦Brand Archetype
◐Tone of Voice
■Color Palette
AaTypography System
⬡Logo Guidelines
✓Do's & Don'ts
Built for your industry

Questions that actually fit

SaaS / TechE-commerceHealth & WellnessFinanceFood & BeverageFashion & ApparelReal EstateConsulting / AgencyEducationNDIS / Disability Services
One-time purchase
$79

$800+ from an agency

one document, forever yours

Complete Brand Strategy (7 sections)
Full Design Guidelines (typography, colors, logo)
AI-generated, strategically coherent
Industry-tailored 50-question diagnostic
Downloadable PDF, ready for designers
No subscription. Pay once.
Start My Brand Diagnostic →

Stop guessing
what your brand is.

20 minutes. 50 questions. One document that defines your brand for every designer, marketer, and collaborator you'll ever work with.